Monday, 10 May 2010

On sheep...

Sheep. Trotting along dutifully behind whoever heads for the gap in the fence. Proferring received wisdom as if we'd just thought of it yesterday. Following blindly the latest fad or fashion, unthinking, unquestioning - assuming that the crowd is right.

Today we have new words for sheep-like behaviour, words that make it seem terribly clever, awfully trendy - terms like "crowd sourcing" and "the wisdom of crowds". We've convinced ourselves that we can replace our critical facilities with opinion polling, focus groups, surveys and questionnaires. We can count references or word frequency and pretend that somehow this gives a profound insight into deeper truths. We replace thinking with counting.

Sheep. Bleating about safety, security, the comfort of groupthink, the blanket of conformity. We pretend we're oh so radical when, in truth, we're just tagging along with the crowd. Whether it's the latest political fad, the newest music or the trendiest film, our behaviour is to snuggle up to the big crowd.

And, if we stand alone? Proudly saying we won't flock? What happens? Ah, yes - that flock gets together attacks us, condemns us for difference. The flock may even break off from doing down another flock long enough to cast the lone ram out into the wilderness or worse still to pen that independent beast up safely away from any corruption that might come from actually thinking differently.

Sheep. Thoughtless, careless and lost without the flock around them. I think sheep would want "fair votes".

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