The View from Cullingworth

Cullingworth nestles in Yorkshire's wonderful South Pennines where I once was the local councillor. These are my views - on politics, food, beer and the stupidity of those who want to tell me what to think or do. And a little on mushrooms.

Showing posts with label tactics. Show all posts
Showing posts with label tactics. Show all posts
Sunday, 29 July 2012

Marketing, professionalism and some advice from an "anti-guru"

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Markets - go watch some, you'll learn a lot & it's fun A former advertising colleague of mine was once, for reasons of p...
Wednesday, 16 September 2009

Marketing Strategy - debating above my pay grade!

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I guess that entering in to a debate on strategy with the Gingerbread Girl is a bit like someone entering into a debate with me about someth...
Tuesday, 8 September 2009

Too much strategy, not enough action – the problem with marketing!

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My old colleague, John Hinchcliffe (now Marketing Director at top mail order business, N Brown) provided my favourite definition of strateg...
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